A clear process, with no surprises
You always know what's happening and what's next. We design your homepage first, refine it until you love it, then build the rest so you're confident at every step.
Questionnaire
We start by understanding your practice, not by guessing. You fill out a short questionnaire so we walk into the project already knowing what success looks like for you.
- Your goals and the clients you most want to reach
- Your specialties and approach
- Other practice sites and styles you're drawn to
- Your brand direction and tone
Strategy meeting
Next we sit down together for about 50 minutes to turn those answers into a clear plan. By the end, we both know exactly what we're building and why.
- Review your goals and the clients you want to attract
- Lock in the visual direction and brand voice
- Agree on colors, typography, and overall style
- Map the pages and content your site needs
Homepage mockup first
Your first deliverable is a designed homepage, not the whole site. This lets you react to the real look and feel before we build everything, so nothing is wasted.
- See the actual layout, typography, and colors
- Experience the interactions and animations
- Check how it looks and works on mobile
- Approve the direction before we scale it
Revision rounds
We refine the design together over a few rounds of revisions. The goal is for you to feel genuinely excited about it, not to settle.
- Two to three focused rounds of revisions
- Clear, simple feedback at each step
- Adjustments to layout, copy, and styling
- We don't move on until you love it
Core pages
Once the homepage is approved, we build out the pages that do the heavy lifting, the ones that help the right clients find you and reach out.
- Service and specialty pages built for search
- Contact, booking, and intake flows
- FAQ and trust-building content
- Consistent design across every page
Full build & launch
Finally, we wire up online booking, integrations, and finishing touches, test everything, and launch, with the foundations in place to keep growing.
- Booking, SimplePractice, and integrations connected
- Speed, accessibility, and SEO checks
- Final testing across devices and browsers
- Launch, plus a site you can grow with
SEO isn't a setting, it's an ecosystem
A great website is the foundation, but rankings come from the whole picture. We think about your visibility in three connected buckets.
On-site SEO
Every specialty gets its own keyword-rich page, not one generic list. We target real searches like "anxiety therapist in your city" so Google knows exactly who you help and where.
Content marketing
Google rewards value. We help you publish articles and guides that answer the questions prospective clients are already asking, earning rankings and building trust.
Off-site SEO
Rankings come from external validation. Directory listings, backlinks, and mentions all answer one question for search engines: who is talking about your practice?
Ready to see your homepage first?
Start with a free audit. We'll show you exactly what we'd build and how the process would work for your practice.